Archive for Elizabeth Weiers

Direct Response Marketing

If you do have an interest in the marketing field, another career to check out is Direct response copywriting. Before you decide whether or not this job path is for you, it is important to have an understanding of the different forms of copywriting. Scott Schneweis of Savvysherpa breaks copywriting down into two categories: advertising […]

Search Engine Marketing

With our continued dependence on the internet, companies have had to recreate their marketing strategies to stay competitive in the digital age. This need to out-do competitors in cyber space has led to the creation of an entirely new field: search engine marketing. While careers dealing with technology and computers are often considered outside the […]

Aptara

No doubt you’ve heard of free-lance writing. Instead of being tied down to one specific newspaper or magazine, you write a multitude of articles for different publications. While you still have to bow to the whims of the publisher, you usually have more freedom in deciding what you want to write. As it turns out, […]

Ghostwriting

Just like actors have their stunt doubles to do acrobatic flips and jumps, so to do politicians and celebrities have ghostwriters to write their speeches and memoirs. Essentially, ghostwriters do the heavy lifting when it comes to writing and editing but get little to no credit. They might work on speeches, autobiographies, or magazines articles. […]

Salary Guide

If you are planning for a career in accounting or finance, and you have never heard of Robert Half, you might want to do a quick Google search. For decades, companies have been turning to Robert Half’s Salary Guide to make sure they are offering the most competitive salaries for the best talent. The Salary […]

Types of Business Writing

I’m a senior English major who has recently begun the uphill battle of finding a job in the real world. If you are anything like me, you have likely been told for the last four years that there are tons of jobs out there for people with writing skills. What those jobs are and where […]

Interview Dos and Don’ts

Now that Spring Term is here and you are looking forward to summer, it is the time to look for a job or internship. It may not be what you want to do, but you know you should do it. Whether you’re looking for a summer job, an internship, or a job for after graduation, starting your search […]

Salary Guide

If you are planning for a career in accounting or finance, and you have never heard of Robert Half, you might want to do a quick Google search. For decades, companies have been turning to Robert Half’s Salary Guide to make sure they are offering the most competitive salaries for the best talent. The Salary […]

Interested in Pre-Med?

If you’re interested in pre-med, you are certainly not alone. Many students enter Gustavus hoping to prepare for a career in the medical field. And if you chose Gustavus specifically to prepare you for the challenges of entering medical school and the career beyond, you are definitely in the right place. During the past five […]

Season 10, Episode 2

Check out our latest episode with footage from the New York Climate Summit and a sports reel of fall sports!